Application and features of light boxes

A lightbox is a three-dimensional advertising design that is used in outdoor and indoor advertising. It helps to increase brand recognition, as well as the attractiveness of the products manufactured by them. The design of the lightbox is quite simple: it is a box made of plastic, metal or other material, inside which the light source is located. It illuminates the images and inscriptions applied on the front surface, making them clearly visible at any time of the day.

Light boxes are a fairly popular and effective type of advertising design, which has found wide application. They are the basis of corporate design of building facades; also used as interior signs. In modern metropolises, they also perform a decorative function, beautifying and illuminating the streets at night.

In our article, we will talk about the types of light boxes, their purpose. You will also find out what the best light boxes are made of and what advantages companies who decide to install them get.

How are light boxes used for advertising?

As we have already noted, the light box for advertising can be used both indoors and outdoors. Such a structure can be fixed on walls, ceilings, and also mounted using brackets and racks. It is also possible to install on the so-called "leg". The design of light boxes can be very diverse, which is why these products are so popular.

The field of application of light boxes is quite extensive. They are ordered for:

• shops, shopping centers;
• manufacturers of mass consumption products;
• film rental companies;
• municipal government;
• entertainment facilities;
• public catering enterprises. Here, some types of light boxes are used as a light menu.

Types of light boxes

The design of light boxes these days can be different - modern manufacturers strive to produce commodities that fully satisfy the needs of customers. The following types of light boxes can be distinguished, depending on their purpose and method of attachment:

• wall-mounted, used indoors. The dimensions of the light boxes in this case will be small, schemes, plans, announcements, schedules are usually placed on their surface;
• menu-boards, which are placed in areas for receiving orders from customers;
• floor light boxes are also used in interior advertising, they have small dimensions;
• facade – represent traditional non-illuminated and illuminated signs that are mounted above the entrance to a cafe, shop, sports club in order to attract the attention of potential visitors;
• end light boxes perform functions similar to the previous type. Mounted on brackets attached to the wall of the building at a right angle;
• banner designs that can be made in any size. Their front wall is made of banner fabric with images, logos, and slogans printed on it;
• totem lightboxes can take the form of stands or advertising panels placed in pedestrian areas. Used to attract new customers.

What materials are better to use for light boxes?

Now that we have told you about the types of light boxes, their areas of application, you will be interested to know what light boxes are made of.

The frame of this advertising structure can be made of the following materials:

• aluminum In this case, the light box will be strong and light (regardless of the dimensions). Aluminum can be painted in any color, it is also possible to make a seamless box;
• PVC - plastic. In this case, you can save significantly (plastic is the cheapest material), but the size of the structure cannot exceed 2x4 meters. The shape of the frame can be any due to the fact that plastic bends really well when heated;
• metal. This is the most expensive version of the frame, but at the same time, it is the most reliable and durable. Even the most powerful structures can be created from metal. In this case, the frame is usually made of a profile pipe, and the side surfaces of the box are sheathed with sheets of galvanized steel, on which an anti-corrosion coating is applied.

 It is equally important to choose the right material for the lightbox, from which its front side will be made. Modern manufacturers suggest using for this purpose:

• polystyrene. The method of vacuum forming is used to apply it to the box. The resulting surface will be solid, voluminous, any images and inscriptions look good on it;
• plexiglas acrylic is one of the most common materials for creating the front part of a light box. The production of acrylic light boxes takes little time, the resulting designs are reliable, attractive, and long-lasting;
• cellular polycarbonate, from which you can create overall advertising structures;
• banner translucent fabric. It is the best choice for the production of light boxes of huge sizes. The density of the material remains unchanged regardless of the area of the surface covered by it;
• composite materials (alukobond, dibond). From them, you can make light boxes of the most unusual design, which will be a decoration of even the most prestigious institutions. This is possible due to the flexibility of these materials, their ability to take any shape. Their surface is perfectly smooth, so images and inscriptions fit well on it. Its lamination is also possible. Dubond and Alukobond are strong, fire-resistant materials, invincible to adverse external influences. For this reason, they can be used not only for creating advertising structures, but also for facing building facades. Light boxes made of composite materials look expensive, aesthetically pleasing and solid.

Advantages of light boxes for advertising

The advantages of light boxes can be appreciated immediately after their installation. There are quite a few of them, so we will list only the most basic of them:

• Long service life;
• Protection from adverse weather conditions;
• Possibility to order a lightbox of any shape and size (up to several meters);
• Ease of installation, unpretentious care;
• It is possible to replace the picture with another, supplement it with a text part. This has to be done with almost any light box;
• Ease of repair and replacement;
• Illumination of the light box helps to actively attract and retain attention at any time of the day thanks to a noticeable light spot;
• The production of outdoor advertising of this type takes little time;
• The cost of the finished structure is affordable.

Now you know what lightboxes are, how you can use them to attract new customers, increase brand awareness, and therefore - reach a new level of income! Also, don't forget that you can order car branding in Dnipro from Kaplun Global!